Author Archive

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The Art of Behavior Change

“We have always done it this way,” is the answer we received from a young poultry farmer in Athi River, a small town outside Kenya’s capital Nairobi, when we asked…

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Kenyan Farmers Go Digital

I decided to give it (digital marketing) a try after I saw it being advertised on television, and to my surprise it worked!” Says Cornelius Kiptoo, a 26 year old…

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